Marketing Masala for the Digital Age
1 Oct
As Google turns 10 they celebrate with an attempt to make a difference.They have officially announced the launch of the Google Project 10^100, on the Google blog.
Here is what they have to say:
To mark our 10th birthday and celebrate the spirit of our users and the web, we’re launching Project 10^100 (that’s “ten to the hundredth”) a call for ideas that could help as many people as possible, and a program to bring the best of those ideas to life. CNN will be covering this project, including profiles of ideas and the people who submit them from around the world. For a deeper look, follow along at Impact Your World.
During the next three months, the Internet search company will solicit world-changing ideas from anyone, anywhere, no matter the size or scope and will reward the top five ideas with $10 million to see their projects come to life. Google will select the 100 best ideas before having the public vote for the top 20 semifinalists in late January. Five finalists will split the $10 million, which Google will give to them to help get their projects off the ground.
Watch the video:
The categories for entry seem to be primarily humanitarian aid innovations, including things like water solutions for rural villages in developing countries, and solutions for bringing wireless internet to disconnected rural areas.
If you have ideas that you feel can help make a difference to the world, now is your time to act.
2 Responses for "Google’s 10^100 Project"
kinda pales connectedindians 1000 pc’s eh?
I really liked this concept when I heard about it the first time on the Google homepage. It’s a wonderful incentive (as if we actually need one, but realistically speaking I think we do) to come up with an idea and then convert it into a program to help as many people as we can. I think an idea most apt for this project would be the ‘Pay it Forward’ movement although George Bernard Shaw beat me to the idea and there’s already a whole movement put in place. Nonetheless another fascinating initiative by Google…!
Leave a reply
You must be logged in to post a comment.